Sales & Distribution Goodwood 11.04.2024

International Ecommerce Manager (go to market strategy)


At Rolls-Royce Motor Cars, everything starts with passion. It turns a profession into a vocation. It drives us to keep reinventing mobility and bring innovative ideas onto the roads. Enthusiasm for joint projects turns a team into a strong unit where every opinion is valued. It is only when expertise, highly professional processes and enjoyment of work unite that we can shape the future together.

Looking for a new opportunity to showcase your exceptional sales skills in the digital realm? We have the perfect role for you! We are seeking a highly motivated and results-oriented International Ecommerce Manager to join our dynamic digital team. In this role, you will be responsible for establishing an international commerce platform and infrastructure and maximising commercial opportunities in the digital space. Your strategic mindset and understanding of the sales funnel will be key in achieving targets and exceeding expectations. If you have a passion for client centricity and a proven track record of success, we want to hear from you. Join our team and be part of our exciting journey towards excellence.

The challenge is to develop comprehensive, multi-channel, e-commerce partnerships, content and data generation strategies by creating use cases and work flows with different stakeholders. The successful applicant will lead in developing a market-leading luxury digital sales experience to our patrons across all meaningful touchpoints of their Rolls-Royce client journey, enchanting them and suitably matching their needs.

The ultimate goal is the implementation of a distinctive, class-leading, top-performing commercial brand and business platform.

Key Accountabilities

Digitalisation Commercialisation:

  • Identify, and pitch into RRMC’s Board for approval, the required strategy and required business model for a multi-platform, e-commerce mechanism.
  • Act as the business spearhead to collate commercial requirements for e-commerce (sale via digital channels) and establish a cross-functional team to identify the overall sales structure required including goods promotion, appropriate transaction method, invoicing and fulfilment with consideration of returns processes in compliance with local consumer rights.
  • Use the network of stakeholders across various departments including legal and finance, trade compliance, international tax to implement an international sales model for the set-up and maintenance of an e-commerce solution for the sales of goods and services into other countries.
  • Investigate and pursue revenue-generation potential across various platforms.
  • Devise KPI's and tracking to monitor success.

Whispers Operations:

Whispers - the digital home of Rolls-Royce Motor Cars. Clients gain access to the inaccessible, to discover rare finds, to connect with like-minds, to be the first to receive news and offers, as well as accessing and managing their Rolls-Royce garage. Members also have access to a 24/7 complimentary concierge service.

  • Ensure the ongoing integrity of the Whispers Community and brand through structured and diligent processes and checks.
  • Act as the connector with the wider team (Product Owner/s Digital Services / Analytics / Central customer database, etc.) for any planned new features / functionality to ensure they are aligned with, and approved by Legal, Compliance, Data Privacy - all diligently documented.
  • Continuous process improvement for trouble shooting and proactive compliance by design.

Concierge – enabling rich client insights and bolstering our position as a luxury house.

  • The service delivers rich insights on client expectations and tastes that enables us to better engage them as a wider business – ensure these insights are compliantly captured within CRM, as well as educating the business on these key learnings – sometimes, this will involve technical integration via the wider department.
  • Manage the white label Concierge offering via Whispers for incremental revenue generation opportunities as well as ensure a quality standard befitting the brand.
  • Operational management includes regular reviews against KPI’s.


  • Act as the department representative within the business Compliance Committee – championing compliance and raising awareness within the department of necessary protocols.
  • Act as the lead across the department to ensure all teams are working to the prescribed audit standards – ensure regular reminders of protocols.
  • Experience in establishing digital commerce platforms / infrastructures.
  • Significant experience managing governance.
  • Working experience with agile working methods (Scrum, Kanban)
  • Demonstrated strong stakeholder management – this is essential to identify and corral stakeholders across multiple disciplines to progress against targets.
  • Proven ability to think strategically and execute methodically.
  • Ability to influence senior management with compelling business proposals and arguments.
  • A strong customer-focus.
  • A strong awareness of identifying potential risks and proactively navigating around these in a compliant fashion which, drives business success.
  • Structured approach to working, with the ability to prioritise the multiple requests and requirements to drive through the important tasks or programmes.
  • Good level of experience working at an international level
  • Strong written and verbal communication skills
  • Proficient in English.
International Ecommerce Manager (go to market strategy)
United Kingdom
Legal Entity:
Rolls-Royce Motor Cars Ltd.
BMW Group
Job Field:
Sales & Distribution
Job ID:
Publication Date:
Print Page