Senior Brand Experience and Sponsorship Specialist

At BMW Group Australia, our Marketing team creates distinctive moments that bring our brands closer to customers, dealers and partners. This role will help shape and deliver premium brand experiences across events, activations, sponsorships and the BMW Golf portfolio, working closely with internal stakeholders, agency partners and BMW Group counterparts to deliver experiences that reflect the quality and innovation of our brands.

Our Marketing team is looking for Senior Brand Experience and Sponsorship Specialist.

What awaits you?

• You will plan, manage and deliver premium BMW experiential activations, bringing together internal teams, external suppliers and agency partners.
• You will support the delivery of sponsorships and partnerships, including entitlements, dealer communications and allocation processes.
• You will coordinate dealer and customer-facing experiences, from conferences, launches
• You will act as a trusted contact for event agencies and collaborate across Marketing, Sales, Corporate Communications and other business functions.
• You will manage event budgets, identify opportunities to enhance efficiency and impact, and prepare post-event insights for key stakeholders.
• You will support the onboarding, development and ongoing guidance of the Brand Experience Graduate.

What you should bring along?

• A tertiary qualification in event management or a related discipline is desirable, but not essential.
• More than five years’ experience delivering events across varying scales and levels of complexity, with automotive industry experience highly regarded.
• Proven capability in guiding junior team members, managing stakeholders and building trusted relationships with internal and external partners.
• Excellent written and verbal communication skills, supported by strong organisational and time management capability.
• Confidence using Microsoft Office applications, including Excel, Word, PowerPoint and Outlook.
• Sound financial acumen, experience managing budgets, and flexibility to travel and work outside standard hours when required.

What do we offer?

• Attractive remuneration package
• Health & Wellbeing initiatives
• Lifelong learning & career development
• BMW & MINI promotions and product offers
• Annual spend on BMW & MINI merchandise
• Free onsite parking
• Onsite café
• Subsidised onsite gym, dry cleaning and car wash facilities
• A dynamic, inclusive and sustainable working environment

BMW Group is an equal opportunities employer and takes great pride in fostering and promoting diversity in every aspect of our work life and culture.  We highly regard the skills, knowledge, experience, ideas, perspective and energy our diverse workforce brings into the company.

Employment at BMW Group Australia is conditional upon pre-employment checks undertaken by the candidate on request and clearances received.  This includes qualifications and employment checks, relevant background checks and may include police check(s) and credit check(s).

By submitting an application for a role at BMW Group Australia the candidate confirms:

• They have valid rights to work in Australia
• They agree to undertake integrity checks upon request should their candidacy progress to an offer of employment.