The new ReachNow headquarters office opened in April 2016 and is located in the downtown core of Seattle.
Located in historic Belltown, the ReachNow facility is centrally positioned within Seattle, at the intersection of many public transit options. Belltown is a rapidly growing neighborhood that blends historic renovated architecture with new, modern designs. With picturesque tree-lined streets the ReachNow office is a short walk from many great attractions such as the Space Needle, Pike Place Public Market, and the Seattle waterfront.
ReachNow’s facility is located in a historic brick building which dates back to the 1920s. The 7,000 square foot office has been meticulously renovated from the ground up with sustainability in mind and features original exposed brick and timber and hardwood flooring. The space includes a large retail storefront and showroom centered around a BMW i3 vehicle and framed by two living plant walls. The 7,000 square foot facility was designed to be a free-floating collaborative office space, with multiple working areas and conference rooms as well as a full kitchen.
The ReachNow team is responsible for growing the service across North America. Beginning with managing a Seattle city fleet of 520 vehicles including the BMW i3, the BMW 3 Series, MINI Cooper and MINI Clubman vehicles - it is quickly growing with plans to expand to many more North American cities over the next year, as well as pilot cutting-edge mobility services.
Currently, the team of 40 handles topics such as Operations, Technology, Product, Finance, Marketing, and Market Development.
ReachNow selected Seattle as the launch market due to its interest in welcoming sustainable mobility services that make life easier for its residents. Additionally, Seattle was recently ranked the third most electric vehicle-friendly city in the U.S. by ChargePoint, the largest electric vehicle charging network.
Throughout 2016, ReachNow will offer enhanced mobility services, available in the U.S. for the first time, including:
- Delivery service for car sharing vehicles.
- Vehicles on-hand at the airport.
- Car sharing for longer rentals.
- Car sharing for residential and corporate groups.
- Renting your own vehicle via ReachNow.
- Chauffeur service – book a car with a driver.
ReachNow is building a startup culture of innovation, collaboration and agile action. With a mission to foster mobility innovation within BMW Group. ReachNow fosters an open collaborative work culture. Associates are given the unique opportunity to share ideas to help shape the future of urban mobility.