The picture shows two laughing young women representing the company culture at BMW.


A constant striving for innovation, for something new and better, is a concept deeply anchored in the corporate culture of the BMW Group – in the thinking of all colleagues, in our processes and also in the identity of our brands.

But what makes our corporate culture so unique? Our passion and the drive to shape the sustainable and individual mobility of tomorrow! Because someone who does great things day after day does not just have a job – they have a calling.

Meeting mit BMW Mitarbeitern


We are excited by change and open to new opportunities. We learn from our mistakes in order to create our future. We take our colleagues' ideas seriously, because every little impulse can turn into something great.  

Zwei Mitarbeiter besprechen ihre Arbeitsergebnisse.


We do not embellish, but point out contradictions constructively. We act with integrity and talk to each other. This is the only way to create trust and bring our visions onto the streets.

Ein Ausbilder zeigt dem Azubi in der Werkstatt die Vorgänge.


We take consistent decisions and commit to them personally. This allows us to work freely and more effectively. By taking responsibility for our own projects, we can develop ourselves further personally.

Das Bild zeigt ein Teammeeting in entspannter Atmosphäre.


We trust and rely on each other. We are a team that sticks together and only grows together. This is essential if we are to act swiftly and achieve our goals which take us further.

Eine Werkstattmitarbeiterin erklärt einem Kollegen etwas.


We reflect on our actions, respect each other. Clarity, feedback and celebrating each other's success are crucial for a positive working atmosphere. Every individual makes a difference.

A man and a woman are talking with each other in an office at BMW
Charlotte, a Trade Compliance Intern at Rolls-Royce Motor Cars in Goodwood smiling at the camera.
James, a control technician at BMW Plant Hams Hall working on his laptop
A young BMW employee working on his laptop
The picture shows two BMW employees standing in a dealership, talking to each other
Two young women in a work shop at the MINI Plant Swindon

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