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Brand Strategies Farnborough 30.09.2023

MINI UK, Farnborough - Brand Strategy Assistant - 13 Month Placement (July 2024)


We believe in creating an environment where you, our placement student, can learn and develop during your time with us and where you are given your own areas of responsibility from the start. Our experts and mentors will treat you as part of the team from day one, encouraging you to bring your own ideas to the table and giving you the opportunity to show what you can really do.

Our Summit ONE in Farnborough is home to the National Sales Company for the BMW Group in the UK, as well as BMW Group Financial Services which offers retailers, corporate, and private customers a range of customised financial services. Alphabet (GB) Ltd. as a leading provider of Business Mobility Services is also located in Farnborough.  We decided in November 2020 to bring together BMW Financial Services and Alphabet to stay relevant to our customers and continue to succeed in a rapidly changing business environment.

Within our self-contained campus, we offer a modern way of working with an empowering office culture, some aspects of which include:

• Our work persona shift – being yourself is effortless and so increases efficiency. For this reason, we allow our employees to express themselves through the way they dress.
• Flexible working hours - working flexibly improves mental perspective and increases sustained productivity. This means our leaders maintain balance, not burnout, through focusing on output, not attendance.
• The opportunity to get involved with our continued support of our house charity with a variety of fundraising events throughout the year.
• Throughout our offices, there are open creative spaces which hold facilities such as table-tennis tables to encourage innovation and employee engagement.

MINI UK, Farnborough - Brand Strategy Assistant - 13 Month Placement (July 2024)

MINI is a unique business with an iconic product. Born in 1959, the original Mini captured hearts and minds across the country. From that day to this, we do things differently. Today’s MINI business has the same spirit, a small and agile part of the bigger BMW Group.

The Strategy function in MINI sits alongside Marketing, Product and Sales and links closely with all three areas of the business. It plays an important role in steering and coordinating the MINI business in the UK.

What will you be doing?

  • Support in development and tracking of key timelines, including strategy and new model launch planning.
  • Responsibility for weekly reporting dashboard tracking, including monitoring key performance metrics for MINI from Marketing, Sales, and the wider business.
  • Administration and steering of key focus topic working groups, including Electric and MINI App.
  • Support with developing the MINI team engagement strategy, including helping to organise team days and social activities.
  • Develop the structure of key presentations, co ordinating content input from stakeholders across the business.
  • Responsibility for assembling a report summarising a snapshot of the economy, automotive industry, and other significant news items which is used by management to inform future planning.
  • Support the organisation and administration of key MINI meetings between stakeholders from all levels of the organisation, including senior leadership.

Qualifications and experience.

  • Studying towards a bachelor's degree and on track to achieve at least a 2:2. A Business or Management related field of study is beneficial but not essential. 
  • Strong relationship building skills and excellent inter-personal abilities, alongside exceptional written and verbal communication.
  • Good organisation and time management, and ability to show high attention to detail to every task.
  • Ability to adapt working approach depending on specific requirements, prioritise activities, multi-task, and work under pressure.
  • Creativity and innovative thinking to solve problems.
  • An excellent team player.
  • Experienced user of Microsoft Office software, particularly PowerPoint and Outlook.
  • Previous experience in presenting confidently, to a variety of internal stakeholders, ranging from senior staff to colleagues. 
  • A full UK Driving License would be advantageous but is not essential. 

Why choose us?

  • Great Pay - A competitive annual salary of £21,600, 27 days holiday (pro rata to your contract)and an attractive pension scheme.
  • Rewarding Work-Life Balance - Contracted working hours are 37.5 hours a week Monday to Friday, helping you develop a fulfilling work-life balance.
  • Exciting Additional Benefits - You will have the opportunity to enjoy other employee benefits including access to our Advantages scheme, giving you access to a range of offers and discounts, and a subsidised on-site restaurant.


What are we responsible for?

  • Supporting you in your training and ensuring you settle into your role and feel welcomed.
  • Working sustainably and ethically.
  • Providing you with the opportunity to bring your own ideas and develop yourself.
  • Ensuring you are happy with your work-life balance and feel as though your contribution to the business is being valued.
  • Encouraging you to develop your soft skills such as creating working relationships, communicating effectively, delivering presentations, and gaining confidence in your own ability, supporting you in both your return to university and your future career.


What do you need to do now?

If this sounds like the opportunity for you then apply today using the link below.

The next stages of the recruiting process could include; online testing, a one-way video interview, and then a face to face, telephone, or virtual interview with the hiring manager. 

Please note:

We operate rolling recruitment. This means we may close the application window earlier than identified if sufficient applications are received, so please apply early to avoid disappointment.

Please ensure that you complete all of the free text questions for your application to be progressed. Please also include a role relevant cover letter, explaining why we should consider you for this position.

To be eligible for this position, you must be returning to your studies for a minimum of 6 months after completion of this placement and be able to provide proof of your legal right to work in the UK if you are not a UK passport holder.  

We are committed to promoting equal opportunities in employment and job applicants will receive equal treatment regardless of gender reassignment, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex, or sexual orientation.

Closing date for applications: Wednesday 31st January 2024

Any further questions? Email us on FutureTalentRecruitment@bmwgroup.com 

MINI UK, Farnborough - Brand Strategy Assistant - 13 Month Placement (July 2024)

United Kingdom
Legal Entity:
BMW (UK) Ltd.
BMW Group
Job Field:
Brand Strategies
Job Id:
Publication Date:
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