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Digital Marketing Munich 24.10.2023

Intern Business Analytics - Web & Commerce Analytics (f/m/x)



We believe in creating an environment where our interns really can learn by doing  and where they are given their own areas of responsibility right from the start of their time with us. That’s why our experts will treat you as part of the team from day one, encourage you to bring your own ideas to the table – and give you the opportunity to really show what you can do.


We, the BMW Group, offer you an interesting and varied internship in the area of Analytics - Web & Commerce Analytics.

To take our operations to the next level, the BMW GROUP's - Web & Commerce Analytics department is looking for a Business Analytics intern to empower BMW's Websites and E-Commerce platforms. As an intern, you will be part of a network of analysts who support cross-functional agile product teams designing, developing, operating, and optimizing products with data, tools, and analytics.   


What awaits you?   

  • By joining BMW's Web & Commerce team, you will gain extensive insights into a globally operating analytics team.   
  • You will get the opportunity to contribute significantly to the company's strategic decisions.   
  • You will be an integral team member, responsible for various projects, and your contribution will directly impact our products.  
  • To better understand and improve the customer journeys on our global websites, you will conduct deep dive analyses, utilizing state-of-the-art analytics tools and statistical methods, and present your insights to the product teams.   
  • You will build and maintain data dashboards and reports that provide a better understanding of website traffic.  
  • Assist in conducting A/B tests, analyzing results, and making recommendations for optimization.  
  • Collaborate with the data science team to support with data preparation, analysis, and visualization.  


What should you bring along?   

  • Currently enrolled full-time in an undergraduate or graduate program at an accredited college or university studying Business Analytics, Economics (Master's Degree preferred), or similar programs or in a Gap Year.   
  • Advanced knowledge of MS Excel and MS PowerPoint (experience with dashboard and data visualization tools such as Tableau and Power BI is a plus).  
  • Strong analytical and problem-solving skills with the ability to translate data into actionable insights and recommendations.  
  • Attention to detail and an intrinsic motivation to deliver high-quality results.   
  • Proactive, customer-centric mindset and the ability to work independently.   
  • Experience in digital marketing and e-commerce, as well as web analytics tools such as Adobe Analytics or Google Analytics, is a plus.  
  • Knowledge of JavaScript and Tag Management Systems is beneficial. 


What do we offer?

  • Comprehensive mentoring & onboarding.
  • Personal & professional development.
  • Work-Life-Balance & flexible working hours.
  • Digital offers & mobile working.
  • Attractive remuneration.
  • Apartment offers for employees (only Munich).
  • And many other benefits - see jobs/benefits


You enjoy learning new things and broaden your horizon? Apply now!


At the BMW Group, we see diversity and inclusion in all its dimensions as a strength for our teams. Equal opportunities are a particular concern for us, and the equal treatment of applicants and employees is a fundamental principle of our corporate policy. That is why our recruiting decisions are also based on personality, experience and skills.

Find out more about diversity at the BMW Group at

Earliest starting date: 01/15/2024

Duration: 6 months

Working hours: Full-time

BMW Group HR Team
+49 89 382-17001

Intern Business Analytics - Web & Commerce Analytics (f/m/x)

Legal Entity:
BMW Group
Job Field:
Digital Marketing
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